A Secret to Success at SHiFT

by shift on June 28, 2012

During June, SHiFT worked with (and sent invoices to) 10 different clients. It was a typical month.

We are a staff of seven (full-time and contract associates) using our many talents to expand the reach and influence of 10 successful companies. Our average monthly client budget is less than $5,000.

When we founded SHiFT in 2010, the idea was to become more of a tactical agency. For businesses trying to keep it together during an economic free-fall, it was not a time for a lot of strategic thinking. It was time to execute on the consistent execution of little things that could make a big difference. We wanted to be that resource that focused on smart ideas, cost-effective.

We’re not saying we have all the answers. There are a handful of ad agencies in Greenville with more people, clients and revenue.

But for the sixth consecutive month, we’re modestly profitable … and growing.

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