New Work: Meritus Web

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Kudos to our Will Swett for his extraordinary vision and attention to meticulous detail, all essential elements of the new website recently launched for Meritus Signature Homes. You’ll see Will’s design and several of his exceptional photo images at meritushomes.com.

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Meritus founders Jeff Viney and Andy Atkins first came to SHIFT (then Harrison|Kohn) in 2005. They were two ambitious guys who had learned their business from the ground up working for some of the best brands in the construction industry. We created the name “Meritus” (thanks to the wonderfully imaginative mind of Shannon Kohn), along with the logo and branding essentials. We’ve watched the business go through meteoric growth, then switch to survival mode during the recession years. Through it all, Jeff and Andy have never lost their passion for home construction, and most of all, building insanely happy clients.

Operating from their smart Design Center in downtown Anderson, SC, Meritus is working within the Cliffs communities (where they’ve recently been named a Preferred Builder), along with a number of mountain lake properties.

The new website places Meritus squarely among the premier builders in the Greenville/Upstate market. Just as important, thanks to new videos being developed by our equally talented Jessica St. Clair Smith, the new website will reveal the engaging personalities at the core of this dynamic brand.

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